http://scope1.com/8-steps-to-create-the-definitive-higher-education-social-media-strategy.htm Marketing Technologies for Higher Education Sun, 23 May 2010 20:12:42 +0000 hourly 1 http://wordpress.org/?v=3.0.4 http://scope1.com/8-steps-to-create-the-definitive-higher-education-social-media-strategy.htm/comment-page-1#comment-6 Steve Bennett Sun, 23 May 2010 20:12:42 +0000 http://scope1.market-smart.com/?p=353#comment-6 Thanks Eric. I like the way raison d’être sums up the point. Well said. Thanks Eric. I like the way raison d’être sums up the point. Well said.

]]> http://scope1.com/8-steps-to-create-the-definitive-higher-education-social-media-strategy.htm/comment-page-1#comment-4 Eric Stoller Sun, 23 May 2010 02:45:15 +0000 http://scope1.market-smart.com/?p=353#comment-4 Great post! I am always telling people that they have to have goals and measurable outcomes when they use social media. You are absolutely correct, you must have a purpose... a "social media raison d'être". Great post! I am always telling people that they have to have goals and measurable outcomes when they use social media. You are absolutely correct, you must have a purpose… a “social media raison d’être”.

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